MSc Food & Wine International Management
Institut Supérieur de Marketing du Luxe - SUP de LUXE
Key Information
Campus location
Paris, France
Languages
English, French
Study format
On-Campus
Duration
1 - 2 year
Pace
Full time
Tuition fees
EUR 19,000 / per year
Application deadline
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Earliest start date
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Scholarships
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Introduction
The MSc Food & Wine International Management combines gastronomic and oenological know-how with sales, marketing, communication and global distribution techniques and is a key player in higher education.
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Admissions
Curriculum
First year program :
- Ethics and corporate social responsibility
- Entrepreneurship ecosystem
- Corporate finance
- Strategic diagnosis
- Management information system and project management
- Self-actualization
- International finance and risk management
- End of studies thesis
- Career development
- Digitization of the international luxury world
- Organization of a global luxury event
- Marketing strategy
- Merchandising
- Communication plan
- Advanced law for international organizations
Second year program :
- Economic and environmental realitiesof gastronomy
- Strategy and development of gastronomic companies
- Legal and financial framework of gastronomic companies
- Grands Témoins conferences
- Seminars
- Missions
- Business case freely chosen by the student but framed with methodological bases
Program Outcome
The program aims to :
- Transmit all the necessary skills to future professionals in the marketing, sales and distribution of these high-end products in France and abroad.
- Constitute a pool of young executives and entrepreneurs for the food industry, gastronomy, wines and spirits, but also the hotel and restaurant business.