Master in Transportation Design
IAAD Istituto D'Arte Applicata e Design
Key Information
Campus location
Turin, Italy
Languages
English
Study format
On-Campus
Duration
10 months
Pace
Full time
Tuition fees
EUR 8,600
Application deadline
Request info
Earliest start date
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Introduction
The specialization in Transportation design deals with the study of the main means of transport with a focus on mobility systems and environmental sustainability.
Turin is the undisputed world capital of automotive design and one of the centres of excellence in the international automotive industry: the great Italian production of Fiat, Lancia, Alfa Romeo and Ferrari, the design of Giugiaro and Pininfarina, Bertone, the automotive innovation of Centro Ricerche Fiat, the robotic technologies of DEA, Comau and Rambaudi, the innovation of Oxygen (electric alternative mobility), not to mention an enormous satellite activities that serves not only Fiat, but almost all of the major car manufacturers in Europe and the world. To confirm this today also Chinese design companies choose Turin as European seat. Thanks to this important supply chain, IAAD. Transportation design department is flanked by a pool of important partner companies both public and private, which contribute to the activation of research projects, special lectures, workshops and seminars, company visits, educational activities, and internships.
Admissions
Curriculum
MASTER OBJECTIVES
IAAD. has always had the goal of providing an innovative approach to training: the best way to become a professional in transportation is being apprenticed to learn from experts in the field. With this insight, IAAD is the first Italian university of higher education specializing in transportation design.
The design work is done in collaboration with IAAD. partner companies which allow students to put into practice what they study in an environment very close to what they will encounter in the professional field. IAAD. Master courses, thanks to this educational philosophy, are a perfect incubator for tomorrow’s talent, responding directly to the needs and market trends. To train young professionals within the educational program, IAAD. recreates what happens in the professional world. One of the hallmarks of the method IAAD. is the constant collaboration with leading companies in the sector for the realization of joint projects. Converging in the projects both the needs of the partner companies and educational goals creates a situation doubly favourable aspiring designers have the opportunity to work with industry leaders and these ones can monitor future talents to be included in their companies. This system also allows simulating working conditions in a professional context: working with precise deadlines, correcting the work in progress by following the feedback of the customer, working in teams and goals.
In this process, the teachers are key figures representing the connection between IAAD. and industry. All the teachers are professionals in their respective fields of teaching, know the companies in the industry and know what it takes for young designers to be competitive on the market. Students find in Professors a valuable reference to improve and understand what aspects of their professional skills are to be refined to enter as protagonists in the world of work.
During the course great importance is given to presentations and design contests, students are encouraged to make presentations of their work, supported in participating in national and international contests. Projects must not only meet one designer favour, but must be able to be appreciated and understood by the jury of experts and the public.
Gallery
Program Outcome
Car Designer
This professional oversees the design of the exterior or interior of a car or other type of vehicle, in line with the latest visual trends and technological developments. The car designer has the skills to communicate ideas through sketches and renderings to support proposed concepts, working as part of a team at a company’s style center or as a freelance designer.
Interaction Designer
An interaction designer creates the process and methods of user-product interaction in order to enable the user to achieve his or her goals in the best possible way. This professional uses the latest technological developments available to create seamless communication between the user and the product, usually working together with a company’s interior design department or as an independent freelance designer.
3D Modeller and Visual Designer
This professional works in parallel with the exterior/interior designer to create and refine their 2D ideas into 3D models. He or she is responsible for 3D development, using specialized software to optimize and visualize the vehicle in VR and AR and prepare it for production.
Color & Trim Designer
This designer is an expert in creating the desired atmosphere inside the car according to the latest visual trends, utilizing an extensive knowledge of colors, textures and applicable materials to create a sustainable, safe, visually and ergonomically optimized interior environment for the vehicle.
Scholarships and Funding
IAAD. offers 5 scholarships to be assigned to candidates according to curriculum and portfolio evaluation. The available scholarships are:
- 1 worth 100% of the tuition fee
- 2 worth 50% of the tuition fee
- 2 worth 20% of the tuition fee
Scholarships will be awarded merit criteria from a board selected from the Direction and from the Master Coordinator.
- Portfolio
- Degree Type And Work Experience
- Cover Letter
Candidates who pass pre-selection will be invited for an interview at the head office or via Skype. In the case of tied candidates, IAAD. can decide to divide the assigned scholarship. Applications can be sent by e-mail to [email protected].
Career Opportunities
Car Designer
This professional oversees the design of the exterior or interior of a car or other type of vehicle, in line with the latest visual trends and technological developments. The car designer has the skills to communicate ideas through sketches and renderings to support proposed concepts, working as part of a team at a company’s style center or as a freelance designer.
Interaction Designer
An interaction designer creates the process and methods of user-product interaction in order to enable the user to achieve his or her goals in the best possible way. This professional uses the latest technological developments available to create seamless communication between the user and the product, usually working together with a company’s interior design department or as an independent freelance designer.
3D Modeller and Visual Designer
This professional works in parallel with the exterior/interior designer to create and refine their 2D ideas into 3D models. He or she is responsible for 3D development, using specialized software to optimize and visualize the vehicle in VR and AR and prepare it for production.
Color & Trim Designer
This designer is an expert in creating the desired atmosphere inside the car according to the latest visual trends, utilizing an extensive knowledge of colors, textures and applicable materials to create a sustainable, safe, visually and ergonomically optimized interior environment for the vehicle.