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Best 192 Master's Degrees in Marketing 2019

A Masters degree is an academic degree awarded to individuals who successfully denote a higher level of expertise. There are two main types of Masters - taught and research.

Marketing studies can help students to become professionals in the industry, teaching them how to help businesses successfully promote and sell products through the use of marketing strategies, trend analysis, research and pricing.

Masters Program in Marketing

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192 Results in Marketing

University of St. Gallen (HSG), School of Management, Economics, Law, Social Sciences and International Affairs

The Master’s programme in Marketing Management (MiMM) trains students who are interested in customers and design to become reflective, competent and entrepreneurial perso ... [+]

Objectives: Objective

MiMM graduates...

…identify challenges and the need for action from the viewpoint of customers and the market and are able to adopt other entrepreneurial perspectives.…are familiar with methods and instruments of market research and consumer behaviour because they have applied them to practical examples and practised them.…conduct well-founded assessments of the effectiveness and efficiency of strategies and campaigns in the context of market-oriented corporate management (marketing management).…are competent in the conceptualisation of a market-oriented use of instruments and are able to innovate strategies in a dynamic environment.…are well-versed in dealing with (digital) media.…combine qualitative and quantitative analytical and conceptual methods in order to solve present and future problems.…gauge the impact of entrepreneurial strategies and plans on the market, on society and on the environment in a realistic manner.…have learnt to tackle new things in a spirit of personal responsibility.…formulate clear consequences.... [-]

Switzerland St. Gallen
September 2019
Full-time
18 months
Campus
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Hult International Business School

As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and exe ... [+]

Get equipped with the marketing skills you need to stand out in a global marketplace.

As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out.

Locations

Start your Master of International Marketing in Boston or London, then choose to explore any other two campuses as part of Hult's unique Global Campus Rotation.

Your Master of International Marketing at a glance

Who is this program for?

Candidates who have recently graduated from university or college, as well as individuals with up to three years of work experience who want to launch a career in marketing.... [-]

USA San Francisco Boston United Kingdom London United Arab Emirates Dubai China Shanghai New York Cambridge  + 7 More
August 2019
Full-time
1 year
Campus
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University of Auckland Business School

The Master of Marketing is an 18-month coursework masters degree programme aimed at helping you to develop the skills and knowledge needed to pursue a career in marketing ... [+]

The Master of Marketing is an 18-month coursework masters degree programme aimed at helping you to develop the skills and knowledge needed to pursue a career in marketing. Graduates will gain an appreciation of contemporary marketing in a global context and the ability to identify market opportunities and develop appropriate marketing strategies.

Career prospects

With a Master of Marketing, graduates will be equipped with the skills and knowledge required for a career in the marketing and communications industry. Students may pursue a career in corporate, consulting or market analysis, among other options.

Degree structure

The Master of Marketing is an 18-month, 240-point programme studied over six quarters. You will study core business courses before continuing on to a set of specialised Marketing courses that focus on contemporary marketing practice, market analysis, branding and strategy, as well as relationship management.... [-]

New Zealand Auckland
March 2020
Full-time
18 months
Campus
Read more in English
EU Business School

Markets are ever-changing, with increasingly sophisticated consumers. Now more than ever, companies require innovative, qualified marketing experts to implement creative ... [+]

Markets are ever-changing, with increasingly sophisticated consumers. Now more than ever, companies require innovative, qualified marketing experts to implement creative changes. From the effective use of social media channels to understanding your target audience, this program explores modern marketing methods and theories from various perspectives, giving you an insight into how marketing decisions relate to the analytical, strategic and operational areas of a business.

Duration: Three terms/one year (60 credits)

Locations: Barcelona, Geneva, Montreux, Online

Teaching Language: English

Starting dates: October/January/March

Admission: Year-round

Term Fee: 3,600€... [-]

Spain Barcelona Switzerland Geneva Montreux Switzerland Online  + 2 More
October 2019
Full-time
1 year
Campus
Online
Online & Campus Combined
Read more in English
Ghent University - Faculty of Economics and Business Administration

The Master of Marketing Analysis is a one-year full-time study (or two-year part-time study) about analytical Customer Relationship Management (CRM)/Business Intelligence ... [+]

The Master of Marketing Analysis is a one-year full-time study (or two-year part-time study) about analytical Customer Relationship Management (CRM)/Business Intelligence topics in English covering data-mining techniques. More specifically, the study mainly focuses on: Analytical Customer Relationship Management/customer intelligence (i.e., using data-mining techniques to uncover Knowledge in Databases (KDD)), as well as market/marketing research.

Ghent University has been offering this high-level advanced-master degree since October 1999.

Our graduates all gained important positions in large and medium-sized companies around the world (from Brussels over London & Toronto to Singapore, Seoul and Shanghai). Most companies especially value the many practical skills our students acquired during the many real-life projects they performed during their study of the Master of Marketing Analysis. Since the academic year 2006-2007, MMA projects are also international. Apparently with a positive result, because all 6 MMA students involved were offered a job at DunnHumby Ltd. (London, UK) upon completion of the project. During the academic year 2007-2008, again four MMA students wrote their master thesis about a project at DunnHumby Ltd.... [-]

Belgium Ghent
September 2019
Full-time
Part-time
1 year
Campus
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Munich Business School

The Master of International Marketing and Brand Management study program provides advanced business, marketing, and brand management knowledge, and equips you with the pr ... [+]

The Master International Marketing and Brand Management study program provides advanced business, marketing, and brand management knowledge, and equips you with the proper skills and tools to successfully apply your innovative ideas to practice.

In addition, the unique format and the holistic, interdisciplinary approach of the study program let you explore new horizons and highly topical subjects that make the Master International Marketing and Brand Management a truly unique experience.

This way, you evolve into a responsible marketing and brand management specialist with a broad cultural understanding and a strong personality.

Master International Marketing and Brand Management at a Glance ... [-]
Germany Munich
September 2019
Full-time
18 - 24 months
Campus
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Flexible Learning with Falmouth University

Structured to allow you to explore all aspects of advertising practice in depth, the course combines a comprehensive overview of the industry, with an insight into the cr ... [+]

An online course with optional face-to-face workshop.

Early bird discount up to £1,000.

Course Overview

Structured to allow you to explore all aspects of advertising practice in depth, the course combines a comprehensive overview of the industry, with an insight into the creative process. It looks at the rigors and demands of research, strategy and planning procedures, and exposes you to the processes and functions of the creative department.

The course is part of Falmouth University’s School of Communication Design: renowned for its teaching excellence; supported by first-class industry contacts; and recognised for the international diversity of its alumni.... [-]

United Kingdom Saint Ives
May 2019
Part-time
2 years
Online
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University of Deusto: Deusto Business School

This Master taught in Spanish language aims to equip managers who will assume responsibilities in the field of marketing of advanced knowledge and skills in a precise inc ... [+]

Programme Description

This Master aims to equip managers who will assume responsibilities in the field of marketing of advanced knowledge and skills in a precise increasingly global and interconnected markets.

It aims to train professionals capable of setting strategies relationship with customers and consumers, distribution policies and communication, brand management in the light of the new challenges and opportunities offered by advances in information and communications technology and taking into account the particularities of the various markets and countries; managers who are able to identify and propose the most suitable business models in each environment, design and implement sustainable and responsible strategies.... [-]

Spain Bilbao
September 2019
Full-time
12 months
Campus
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ESDES Lyon Business School

Goals: To obtain relevant competencies to pursue a career in B2B and B2C companies within an international environment. ... [+]

Taught in English

Goals To obtain relevant competencies to pursue a career in B2B and B2C companies within an international environment. Master digital marketing and communication tools. Understand the digital transformation of business data and evolving marketplaces. Highlights All courses are in English. ‘Learning by doing’ pedagogy. A number of interventions by marketing professionals in the B2B and B2C sector. Possibility to participate in business interschool competitions such as SEB Academy challenge, l’Oreal Brandstorm, Decathlon. Projects involving skills and theory from multiple courses. Two 6 month internships. Double diploma options. Career Opportunities Brand Manager Digital Strategist Product Manager Digital Marketing Manager Key account manager Media planning Category management Events organizer Web Analyst Media Planning Advertising Executive SEO/SEM Manager Examples of Courses Digital communication strategies Product marketing Web Design Mobile Marketing Sales Management Excel Analysis and Reporting Web optimization and analytics B2B Sales and marketing Focus: Driving Digital Event ... [-]
France Lyon
September 2019
Full-time
2 years
Campus
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ESA Business School - Ecole Supérieure des Affaires

Train marketing and communication professionals to master and deepen their knowledge of the necessary theories and tools for the evolution of their functions. ... [+]

MSM: Specialized Master in Marketing

Specialized curriculum in Marketing

Target: Holder of a master’s degree

Minimum experience: 2 years

Language: French

Objective

Train marketing and communication professionals to master and deepen their knowledge of the necessary theories and tools for the evolution of their functions.

Two international diplomas Specialized Master in Marketing and Communication from the ESA. Specialized Master in Marketing and Communication from ESCP Europe. Course structure

Duration: 18 months Courses are held one week out of every three, from Tuesday to Friday from 4:00 P.M. to 8.30 P.M. and on Saturday from 9:00 A.M to 1.30 P.M.

Fees ... [-]
Lebanon Beirut United Kingdom London
October 2019
Full-time
18 months
Campus
Read more in English
EAE Business School International

With the Master in Marketing & Sales, we offer the key to corporate excellence to professionals in direct contact with customers, equipping them with the skills requi ... [+]

This program will be conducted in English.

The current business environment is evolving rapidly. Globalization, new information technologies, and innovative distribution channels are changing the perspective of marketing. Companies are increasingly demanding more professionals capable of leading these changes and turning these opportunities into competitive advantages. Professionals with solid training, who have a sound knowledge of new modern marketing trends and insight into the organizational aspects that generate corporative value.

Consumers are becoming more and more demanding and have access to greater information, so they are fully aware of what they want and need. All companies need professionals in their Marketing Departments who are capable of successfully managing the correct combination of the three main elements offered by this Master’s degree: solid marketing training and knowledge, the skills necessary to respond effectively to the current market and environment and the ability to turn the existing technologies into a competitive advantage.... [-]

Spain Barcelona Madrid
April 2020
Full-time
12 months
Campus
Read more in English
Swiss School of Management, Rome Italy

This unique Master Program is a one of its kind. It differs from other Luxury Management programs, having a strong component of practical issues, embracing not only the m ... [+]

Master of Luxury Management, Innovation, and Branding

Despite the global economic crisis, sales of luxury goods are surging worldwide. More than a symbol, luxury goods indicate success, advantage, privilege, taste, and dreams. The luxury market relies on managers to understand, steward, and grow this unique sector.

Our Master in Luxury Management, Innovation and Branding was designed especially for students aspiring to careers in the luxury management sector of today’s dynamic, global marketplace.

Understanding the dynamics and the peculiarities of the luxury management paying a special attention to the future is the focus of this Master.

The Program awards 60 ECTS within a full academic year. It features company visits of the major brands and Luxury Goods producers in Italy, Guest Lecturers, Scientific Research and field-trips and Leadership training. The program will be run in English. The faculty consists of international professionals based in the city of Rome or close to it.... [-]

Italy Rome
October 2019
Part-time
1 - 2 years
Campus
Read more in English
CESMA Business School

With the Master in Commercial Management and Marketing from CESMA Business School , you will know the strategic variables of Marketing, how to understand consumer behavio ... [+]

In a highly competitive business environment, the key is to know how to adapt to each situation, to know how to anticipate and differentiate from the rest. If what you are looking for is to become a great professional of Marketing and Sales, the key is to have the best training and share experiences with the best professionals in the area.

With the Master in Commercial Management and Marketing from CESMA Business School , you will know the strategic variables of Marketing, how to understand consumer behavior, the importance of communication in Marketing, applied CRM, planning techniques and media buying, and you will up to date in the most up-to-date marketing and e-Business concepts and techniques, aware of the importance it is charging in our days. In addition, you will learn to organize and lead a sales team, the most advanced techniques in negotiation at the highest level, customer loyalty programs, as well as the different options of sales channels, and strategies to achieve the objectives.... [-]

Spain Madrid
April 2020
Full-time
1 year
Campus
Read more in English
Hochschule Bonn-Rhein-Sieg

The goal of the Master's programme is to give students a deeper understanding of marketing issues on the basis of a sound marketing-related training. ... [+]

The goal of the Master's programme is to give students a deeper understanding of marketing issues on the basis of a sound marketing-related training. In particular, various technological developments and future trends are taken into account in the development of markets. This ensures that the students are prepared for future market requirements and are very attractive to a potential employer. Classes will take place both on Campus Rheinbach and on Campus Sankt Augustin.

At a glance

Degree: Master's degrees Campus: Sankt Augustin, Germany Standard period of study: 3 semesters with a total of 90 ECTS credit points Accreditation: not yet completed

Prerequisites:

To be admitted to the Master’s degree programme, applicants are required to submit evidence of having acquired a first degree qualifying for profession (e. g. Bachelor or a degree of equal or higher level) in Economic Sciences, Business Information Systems, Business Engineering or Business Psychology. The degree must have been awarded at least a final grade of 2,7 and a minimum of 210 credits (ECTS). In case that the requirements are fulfilled, the study places are being assigned in accordance with a local selection procedure (NC). If the professional degree has been awarded fewer than 210 credits, but a minimum of 180 credits, a practical term must be successfully completed. Official application for winter semester will take place between 15.05. and 15.07. Degree or diploma certificates that include the average grade can be submitted until July 22 (this applies to applicants with certificates from outside of the EU).... [-]

Germany Sankt Augustin
October 2019
Full-time
3 semesters
Campus
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Harbour Space

The Master program in Digital Marketing is designed to grow a new generation of leading marketing specialists – digital savvy professionals that can benefit from an explo ... [+]

The Master programme in Digital Marketing is designed to grow a new generation of leading marketing specialists – digital savvy professionals that can benefit from an explosive growth of online technologies by using the most cutting-edge, innovative tools in their daily job.

The Harbour.Space teaching methodology uniquely combines a strong academic background in business studies, finance, accounting, marketing, and strategy with an in-depth and specific digital knowledge in online video, mobile, viral, social media, and data-driven marketing. You will be a daily witness of the latest innovations from Google, Microsoft, Facebook, Twitter, Netflix, and other greatest technological companies.... [-]

Spain Barcelona
Open Enrollment
Full-time
Campus
Read more in English