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Amberg-Weiden University Of Applied Sciences OTH MA in Digital Entrepreneurship
Amberg-Weiden University Of Applied Sciences OTH

MA in Digital Entrepreneurship

Amberg, Germany

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German

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Oct 2023

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On-Campus

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Introduction

You have completed a bachelor's degree and would like to know how to come up with ideas for innovative projects or products? Do you want to start your own start-up or drive forward digital processes and innovations in an existing company?

The new Master's programme in Digital Entrepreneurship provides you with answers to the exciting questions about setting up start-ups, establishing new business units, and identifying and implementing innovations (also) in established companies. In addition, you will learn everything you need to know about the digital technologies of the future. Entrepreneurial thinking and acting is the focus of the course. Entrepreneurship (new founders of innovative start-ups), intrapreneurship (entrepreneurial innovators in existing companies), innovation management, and digital technologies are central topics of the course. During your studies, you will evaluate and design digital processes using your own innovation and start-up projects, learn methods of product development, expand your technological competencies in the field of digitisation and combine these with entrepreneurial skills.

The goal of the master's degree in Digital Entrepreneurship is not only to acquire specialist knowledge but also to develop your personal and management skills in a holistic way. Thus, the course offers you the chance to advance your methodological competence, foundation/innovation competence, social competence and personal development. This will enable you to work profitably in a team and will qualify you to implement innovations and start-up ideas after graduation.

As a graduate of the Master's programme, you can work as an innovation manager in established companies. You also have the opportunity to actively advance digitization in a global environment as a sought-after specialist. Or you may decide to set up a start-up. You will establish the necessary network during your studies at our university.

Upon successful completion of your studies, you will be awarded the academic degree Master of Arts (M.A.).

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