MSc Sustainable Tourism and Event Management

The MSc Sustainable Tourism and Event Management provides strategic visions of ESG-focused practices and enables students to generate sustainable solutions, whilst combatting the environmental and societal challenges faced by the tourism and events industries. Students will be thoroughly versed in socio-economic impacts, sustainability-based marketing, and management along with ideal practices for the planning of deliverables in these sectors.

The 13-month program will be based in Esdes Business School’s campus in Annecy and students will also benefit from 2 field trips to enhance their learning experience. At the end of the course, students will have acquired the necessary skills to determine the best impactful initiatives for working in the Hospitality sector.

Objectives

At the end of the program, students will be able to:

• Construct a sustainable strategy for both tourism and event management
• Develop and manage commercial offerings that integrate ESG factors
• Ensure a qualitative approach to the management of sustainable destinations and events
• Guarantee the conception, delivery, and optimization of sustainable events
• Oversee business performance in sustainable destinations

Under the careful instruction of the ‘Conference des Grandes Ecoles’ programme certification criteria (France’s equivalent of the Ivy League in the US or the Russell Group in the UK), this innovative program gives students a visionary learning experience through practitioner and research led teaching.

The 13 months program is taught 100% in English and includes a 4 months internship. Students will participate in a local field trip in teaching block 1 and will go to Athens in teaching block 4.

During this time, student will learn to:

• Master the challenges of sustainable business models within the tourism sector;
• Participate in the design of integrated and innovative solutions for services and tourist travel package;
• Develop cooperation between responsible actors in the tourism value chain around a particular destination;
• Lead a complete project team involving all functions to design and implement a sustainable event;

Upon completion of the program, students will be eligible for a host of positions within the tourism and events sectors, such as:

• Destination Manager
• Tourist Information Manager
• Sustainability Project Manager
• Project Leader | Project Manager
• Sustainability Tourist Officer
• Regional Tourism outreach Coordinator
• Development Associate
• Ecotourism Travel Agent
• ESG Analyst
• Yield Manager
• Environmental Resource Manager
• Responsible Event Manager