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IFFE Business School Master in International Business and Foreign Trade
IFFE Business School

Master in International Business and Foreign Trade

A Coruña, Spain

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Spanish

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Sep 2023

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On-Campus

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Introduction

It will try to know the basic rules of International Trade, advantages and disadvantages of international trade, main Organizations that operate in International Trade. In this module, we will have a first approach to the functioning of the markets.

Internationalization Strategy

You will be able to combine the necessary elements to define the positioning that a company should have abroad. You will handle the essential knowledge and techniques to develop internationalization plans. You will also learn to diagnose your business position to face internationalization.

International Operations

You will know how to evaluate the different international contracting formulas, knowing each of the critical elements that determine the sale and its cost, as well as international logistics and customs procedures.

International Marketing and Digital Strategy

The main objective of the module is for the student to acquire the knowledge that allows them to be able to identify potential markets, use branding and know the strength of international platforms, how they work, how to use them, etc.

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