Master in Digital Business Transformation INSA Business, Marketing & Communication School

A Master’s in digital business transformation is a postgraduate degree program in collaboration with Camilo Jose Cela University that focuses specifically on Learning and applying the new Digital Business approach, all in a multimedia and interactive environment. Learning the new forms of communication that this environment is breeding. Applying the most effective Direct and Interactive Marketing techniques, skills, and new advertising mastery in a digital and online environment.

The programs collaborating with Camilo Jose Cela University are held on the campus of INSA Marketing and business school in Barcelona.

The goal of Digital Business Transformation is Learning and applying the new Digital Business approach, all in a multimedia and interactive environment. Learning the new forms of communication that this environment is breeding. Applying the most effective Direct and Interactive Marketing techniques, skills, and new advertising mastery in a digital and online environment.

• Graduates in relevant fields such as business administration, management, marketing, economics, computer science, information systems, or related fields are eligible to apply.
• Professionals who are already working in fields related to business, marketing, information technology, digital marketing, or related fields.
• Companies seeking staff training.
• Individuals who wish to transition into the field of digital business administration from different backgrounds, such as engineering, finance, or social sciences, can also apply.

• Creative Technology
• Design Thinking
• Innovation Management
• Digital Ecosystem
• Digital Strategy
• New business models
• Change Management
• Leadership Disruptive Technologies
• Digital Marketing
• Agile Management
• Digital Talent
• Final Project

• Digital Marketing Manager
• Innovation Manager
• Business Consultant
• Entrepreneur/Startup Founder
• Digital Strategy Analyst