MSc in Digital Marketing Strategy
Trinity College Dublin - Business School
Key Information
Campus location
Dublin, Ireland
Languages
English
Study format
On-Campus
Duration
12 months
Pace
Full time
Tuition fees
EUR 15,250 / per year *
Application deadline
Request info
Earliest start date
Request info
* €20,500 non-EU students
Scholarships
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Introduction
The MSc in Digital Marketing Strategy offered by Trinity College Dublin will introduce students to the overall digital marketing ecosystem focusing on the skills you will need to effectively plan, design and implement strategies that add value to organisations.
Programme Information
MSc Digital Marketing Strategy focuses on digital design and user experience as well as the digitalisation of interactions between paying customers, free users and business to understand how corporations do business in a digital world. Students will also undertake professional certifications such as the Advanced Google AdWords certificate and Google Analytics certificate.
The programme has a strong industry focus & partnership approach with digital and marketing companies in Dublin, home to the tech and start-up hub of Europe called the ‘Silicon Docks.’ Guest lecturers and speakers include former and current executives from multinational companies including Google, Facebook, Twitter, HubSpot and Microsoft.