International marketing involves using marketing techniques and principles on a worldwide scale. Students in this field often have the opportunity to study topics such as international promotion, strategies, global finance, government regulation, targeting and resource allocation.

Europe is, by convention, one of the world's seven continents. Comprising the western most point of Eurasia, Europe is usually divided from Asia by the watershed divides of the Ural and Caucasus Mountains, the Ural River, the Caspian and Black Seas, and the waterways connecting the Black and Aegean Seas.

A master's degree is an academic degree granted to individuals who have undergone study demonstrating a mastery or high-order overview of a specific field of study or area of professional practice.